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Tuesday, June 9, 2009
Google Motion Graphs
This is an amazing gadget add on to Google Docs, which allows you to review 5 differnt data variables at once. Most useful is that it allows one of those variables to be time, so you can see how the data changes over time.
In the graph above, if you hit the play button you'll see 30 cities in China, with 3 highlighted - Shanghai, Beijing and Hangzhou. The vertical axis is time spent online each week and the horizontal axis it time spent watching TV yesterday. The size of the bubbles is population (of 15-24 year olds) and the colour is a warmth scale of how much newspapers they read.
When you hit play, you should see how over just 5 years, the time spent watching TV has fallen dramatically as the time online has increased. I've highlighted Hangzhou in particular where this is especially pronounced. The colour coding also highlights that these 15-24 year olds are reading less newspapers in 2009.
This is a great tool, you should try it.
Data from CHina Media and Marketing Survey 2004-2009
Labels:
china media,
google motion chart,
Media convergence
Great presentation design
This 3-minute video presentation called Built to Last won first prize in The Congress for the New Urbanism video contest a few weeks ago. The rules for the contest were simple: "Create a 3-minute maximum video that illustrates how the principles of New Urbanism - density, design and walkability - can effectively respond to current environmental challenges that we face."
(From http://www.presentationzen.com)
It's an interesting message in the video but it's also a great example of how to present effectively. Most people (including me) would not be able to create something this polished, but the style could easily be replicaed with static powerpoint slides.
IKEA Beijing
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